Fast Trademark Registration in Singapore

Why Choose Brandmark?

Experienced & Commited

We care about our clients and committed to provide the upmost protection of their trademarks. We are devoted to quality, effectiveness, responsiveness, and confidentiality.

Affordable Price

We provide the highest level of branding protection, at the most affordable rates in the industry, fully transparent and no hidden fees.

High Success Rate

Our Trademark Specialist will assist you through numerous pitfalls that can occur during registration. We will craft the trademark specifications to cover the entirety of your current and future business operations and provides a peace of mind.

Steps to Register Trademark

Follow the steps below to get started on the process of your trademark registration.


Step 1: Tell us your Trademark Name & Industry

We will identify the trademark class and assets you need to protect


Step 2: We will verify if your Trademark Name can be registered

Our trademark specialist will check for potential trademark conflicts


Step 3: Paperwork and Application Submission

We will process and complete the paperwork. IPOS on average takes 6 - 9 months to register trademark successfully.


Step 4: Objection and Appeal Handling

We will handle any objection and appeal liaising with IPOS in the trademark registration.


Step 5: Be Protected

Your business is now protected from competition identity theft and misuse.

Search Registry for your Trademark Name Availability

Why do we need to register trademark?

You worked hard to build your brand, so protect it at all cost. Registering your trademark secures all your hard work and ensures that your patrons will be able to distinguish you from your competitors.
We simply do not know what the future may bring. In case you will have to sell your company in the future, a registered trademark is an asset that significantly adds value to your business.
Not only your brand will be respected by competitors, but you’ll also gain exponential legal powers. Having your trademark registered gives you rights to sue anyone who tries to copy your name, products or brand.
Prevent knock offs and counterfeits through trademark registration. Anyone unauthorized who attempt to stamp your name on their products/services will be charged with criminal acts.

Trademark Registration Plans

Call us to find the best protection plan for your business needs.



  • 1 Trademark (In 1 Class)
  • All Inclusive Trademark Search Queries in Desired Classes
  • Registration Advice






  • 1 Trademark (In 2 Classes)
  • All Inclusive Trademark Search Queries in Desired Classes
  • Registration Advice




  • Every Additional Class
  • All Inclusive Trademark Search Queries in Desired Classes
  • Registration Advice



How to Register a Trademark

Intellectual property can be a company’s greatest asset, but there’s more to assets than value that makes them worth protecting. This is when you want something that will allow you to both protect it and give it value at the same time.

This is what you’ve heard a trademark can do, and it can do this well. But there’s so much more it can also do for you.

So what exactly is a trademark? What does it look like, and why should you get one for your mark?

What is a Trademark?

A trademark is really any graphical sign or symbol used by a particular business or trade in order to make their products and services stand out above their competitors. This can be a letter, a word, logo, signature, or even a label, shape, or heading.

How to Identify a Trademark

It's easy to look for a trademark, and there's a good chance that you've seen them already at the end of any brand name:

  • The superscript "R", which refers to the product or brand as successfully registered and fully protected under trademark law,
  • And superscript "TM", which only identifies that the mark is currently being used and may not necessarily be protected or registered.

The 1998 Trade Marks Act

In 1998, the Singaporean government passed the Singapore Trade Marks Act. Within this act, the protection of trademarks take on these key features:

  • Trademarks must be capable of being represented graphically, no evidence of use required;
  • No time limit for filing for registration; and
  • The search for prior rights now covers services closely related to the goods for which registration is filed for.

Currently, Singapore is a signatory to several relevant international copyright and intellectual property conventions, including the Paris Convention, Berne Convention, Budapest Treaty, WIPO Copyright Treaty and WIPO Performances and Phonograms Treaty, and many others.

Why You Should Register a Trademark

Trademark registration can give your brand and your business many benefits, but the most important one is that it lets you keep the brand as your own.

In fact, these are the full benefits you can get from registering your trademark:

  • The right to exclusive use and benefits
  • Full legal protection from being copied by competitors
  • Gives your customers and clients quality assurance, which leads to better brand recognition
  • Allows you to license your intellectual properties to third parties for commercial use

Because brands are such an important intellectual asset, it’s important to protect it from other competitors who would want to claim it.

Having a registered mark effectively lets you build a barrier and make it harder for other companies to imitate you, which gives you the full legal protection you need in order to build your brand’s value.

Over time, trademarks gain a significant amount of value in terms of both recall and monetary value, and makes your intellectual property a more tangible asset that you can license to third parties or sell it for a significant amount.

What Can You Register?

In Singapore, as long as your mark is distinctive, you can register letters, words, names, labels, devices, tickets, shapes, and even colors.

However, you may not register the following:

  • descriptive marks (e.g. “best”, or “cheap”)
  • marks that can be confused with, or are similar or identical to, other existing marks
  • marks that may be deemed as immoral or offensive
  • marks that don’t distinguish your goods or services from others’ in the market

How do I Register a Trademark?

Applying for a trademark registration can pose a challenge for many companies looking to get their start in the market. Not only is there a lot of paperwork involved in getting your trademark registered, but the application process itself can also take a few months.

However, registering the mark for your business doesn’t have to be too difficult. Many local and overseas companies get their start by partnering with BrandMark in order to get them full protection to their intellectual assets.

Do you include Designing a Logo for My Company?

Companies have to furnish the logo or word they intend to trademark. If you require help to create a beautiful logo for your firm, please find out more info about Brandmark's logo design services by our team of expert creative designers.

Brandmark's Logo Designs Portfolio

How to Identify the Most Suitable Class for Your Mark

Looking for the right class of goods and services for your brand can depend on the trade mark laws of the country where you want to register your trademark. In Singapore, the IPOS has listed forty-two different classifications for goods and services, with classes 1-34 reserved for goods, and classes 35-42 reserved for services.

What is the Validity Period of a Registered Trademark?

Trademarks have a validity period of ten years and applies for every classification of goods and services. Towards the end of this period, you can choose to renew it for another ten years, and you can do this indefinitely as long as you continue to use the trademark.

Trademark Registration Process

Now that you've decided to register your trademark, it's important to take the right steps to ensure that your application process goes as smoothly as possible.

Before registering your trademark, it needs to have the following qualities and aspects:

  • It is distinct that it bears no similar marks with those of other brands
  • It is capable of graphical representation (i.e. it can be represented visually, through signs, shapes, letters, symbols, numbers, colors, headings, etc.)
  • It isn't descriptive of the goods and services in any way

You should also keep in mind that you can't register the following as a trademark in Singapore:

  • Things with a descriptive mark (words like "best", or "amazing", etc.)
  • Marks that look like one already registered
  • Marks that are generic and don't distinguish your products and services from those of others
  • Marks that are indecent or offensive

Once your mark meets these criteria, you can proceed to the following steps to register your trademark at the intellectual property office:


Step 1. Creating the trademark

The first step to your trademark application is to create the trademark you will be using for your brand. It’s important to make sure that your trademark is not just unique and marketable, but also meets the criteria previously mentioned.

But the good news is that with BrandMark, you can strike the balance for both full legal protection and amazing brand creation that will help your business grow.


Step 2. Goods and Services’ Class Identification

Before applying, you need to know exactly what you’re selling, which means your trademark needs to be identified according to the IPOS’ classification on the different types of goods and services.

But while it can be difficult when trying to figure it into the right class yourself, this won’t be a problem thanks to BrandMark’s team of specialists who can help you identify the trademark class and the assets you want to protect.


Step 3. Trademark application

After creating your trademark, the next step to trade mark registration is to fill out the application form, which needs to include the following:

  • Your name
  • Your address
  • A list of products and/or services related to your mark that you want to register as well
  • A clear, visual representation of the mark you intend to register
  • A declaration of your intent to use the mark

Once these requirements have been complied, your application will then proceed to the second stage, where it’s examined carefully. If you haven’t completed these requirements, the Registrar notifies you and provides the needed information as well as a limited time period for fulfilling them.

With BrandMark, this isn’t the case as different trademark specialists will work to make sure that your application process is as smooth and hassle-free as possible.


Step 4. IPOS Review

The Property Office is in charge of making sure that applications meet the minimum requirements and issues them a Trade Mark Number once they are met. You will also be sent an acknowledgement letter to inform you of this.


Step 5. Examination

At this step, your application will be examined to check if the mark is clear and does not bear any similarities to existing trademarks. This is where the mark will be compared against the entire database of registered intellectual properties currently in use.


Step 6. Advertisement for Scrutiny

Your trade mark will then be published in the Trade Marks Journal for public inspection after it has been examined via an extensive trade mark search for any similarities with existing trademarks that have already been registered.

There are two ways that your trade mark application will go during this step:

  • If your trade mark application is not opposed after this time period, it will proceed to the next step.
  • If your trade mark application is opposed by an interested party, you will receive a notice for this, and you will be given time to resolve this through the needed legal proceeding.

Step 7. Issuance of Certificate

You will receive a Registration Certificate only if your trade mark has not been opposed during the time of publication or if the outcome of the opposition proceeding has been within your favor.

And you’re done! You now have your trademark that protects your brand and lets you use it to accrue value for your business, and you can even renew it indefinitely as long as you intend to use it.

How do You Renew a Trademark?

Trademarks are valid for up to ten years, and one your trademark’s validity is almost expired, you don’t need to worry since all you need to do is renew it. You can do this by submitting a trademark renewal application online or filling out a physical copy and paying the necessary fees.


"Their representative is very accommodating and smart. He clearly discussed and suggested ways on how to improve our chances of getting our trademark registered successfully, and also elaborated the processes we have to go through. We’re very pleased with the experience. We highly recommend Brand Mark."

Alston Huang   |   Marketing Director, Crystal Net Pte Ltd

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